The Vithalapur facility, HMSI's state-of-the-art plant, stands out as Honda's largest scooter-only manufacturing plant globally. It underscores the company's unwavering commitment to local production, aligning seamlessly with the government's 'Make in India' vision. The introduction of the third assembly line at HMSI's Gujarat plant enhances the capacity by an additional 6.5 lakh units.

The Vithalapur facility is responsible for the production of Honda's best-selling two-wheeler, Activa, along with other scooter models such as Dio, Activa 125, and Dio 125. Furthermore, the Gujarat plant houses a dedicated engine line, serving as a crucial hub for manufacturing global engines (for 250cc & above category two-wheelers) to meet the global demand, including markets like Thailand, the US, Europe, Japan, etc. India holds a pivotal role as one of Honda's most crucial global production bases for two-wheeler manufacturing capacity.

Carrying forward its iconic design identity, the Honda Activa Limited Edition further amplifies India’s most loved scooter’s style persona with enhanced dark colour theme and black chrome elements, first time on an HMSI product, along with striking stripes on the body panels. The Activa 3D emblem gets premium black chrome garnish while the rear grab rail also gets a body color dark finish.

Meticulously crafted for new-age young buyers, the Honda Activa Limited Edition boasts two attractive colour shades: Matte Steel Black Metallic and Pearl Siren Blue. Further enhancing the overall convenience factor, it now gets alloy wheels in the DLX variant as well while the top-spec variant features Honda’s revolutionary Smart Key. At the heart of the Activa Limited Edition lies a 109.51cc, single-cylinder, BSVI OBD2 compliant PGM-FI engine that develops 5.77 kW power and 8.90 Nm of torque.

The Honda Activa Limited Edition has been priced from Rs. 80,734 (ex-showroom, Delhi). HMSI is also offering a special 10 year warranty package (3 year standard + 7 year optional) on this scooter.

The Honda Activa, introduced in 2001, has completely revolutionized the Indian two-wheeler market, redefining daily commuting experience and elevating the lives of countless individuals. Blending cutting-edge technology, superior performance, and unmatched reliability, the Activa has always been the first choice of India. Throughout its 22-year journey, the brand Activa has achieved many milestones, paving the way for its extraordinary success.

India’s love towards Honda Activa has continued to grow exponentially with each passing year. In just 3 years of its debut in 2001, Activa became the undisputed leader in the scooter segment (2003-04). Furthermore, within the next 2 years, it crossed the remarkable milestone of 10 lac cumulative customers’ milestone.

Driven by technological prowess and forward-thinking evolution, the Activa brand accomplished the 1 crore customers milestone in just 15 years (in 2015). As the demand for scooters surged, the Activa brand spearheaded the activation of scooter market in India, emerging as the most preferred choice for Indian families. Such is the popularity of the brand that the recent 2 crore customers were added with over twice the speed i.e. in just 7 years (2023).

The 2023 Honda Activa 125 is powered by a 125cc single-cylinder engine that eSP and PGM-Fi technologies. Now, it is also OBD2 compliant. The scooter also features Honda ACG starter and Idling start stop system.

In terms of features, the 2023 Honda Activa 125 has a Two Lid Fuel Opening System, 18L storage space, Open Front Glove Box, Honda SMART Key, Digi-Analog Instrument Cluster, full LED headlamp and restyled signature LED position lamps.

The 2023 Honda Activa 125 is available in four variants (Smart, Disc, Drum Alloy and Drum) and 5 colour options (Pearl Night Start Black, Heavy Gray Metallic (Not available in Drum variant), Rebel Red Metallic, Pearl Precious White & Mid Night Blue Metallic).

The Honda Smart Key System incorporates the following features:

• Smart Find: Answer back system in smart key assists in easily locating the vehicle. When the answer back button is pressed on the Honda SMART Key, all 4 winkers will blink twice to locate the scooter.
• Smart Unlock: The Smart key System is a newer technology feature that makes it possible to lock and unlock the vehicle without using a physical key. In case the system detects no activity for 20 seconds after activation, the scooter automatically gets deactivated.
• Smart Start: If the smart key is within the range of 2 meters of the vehicle, then the rider can smoothly start the vehicle by rotating the knob on the Lock Mod to ignition position and push the start button without even taking out the key.
• Smart Safe: Activa 2023 comes equipped with Mapped Smart ECU which acts as a security device by electronically matching (ID) between the ECU and SMART Key, therefore preventing vehicle theft. The smart key has an immobilizer system which prevents a non-registered key from starting the engine. Without secure connection with Smart Key, Immobilizer System is not activated.

The Honda Activa 2023 is developed with as many as 5 patent applications. At the heart of the scooter is OBD2 compliant Honda’s trusted 110cc PGM-FI, boosted by Enhanced Smart Power (eSP).

This iteration of the Honda Activa will be available in three variants (Standard, Deluxe & Smart) and 6 colour options (Pearl Siren Blue NEW, Decent Blue Metallic, Rebel Red Metallic, Black, Pearl Precious White & Matte Axis Grey Metallic).

In 2001, Honda Motorcycle and Scooter India began operations with its maiden two-wheeler Activa. It took Honda 16 years to delight its first 20 lac customers in Uttar Pradesh - the biggest two-wheeler market in India.

Further, as two-wheelers continued to drive India’s growth story, trust in Honda’s reliable products also grew manifolds. Therefore, delighting its valued customers with nearly 3 times the speed, HMSI has now successfully doubled its customers by adding the recent 20-lac customers in just 6 years.

Noteworthy, with Activa 6G & Shine leading the demand for scooters and motorcycles in Uttar Pradesh, HMSI now gives joy of riding to over 40 Lac two-wheeler customers in the state.

Thanking customers and speaking on this landmark feat, Mr. Atsushi Ogata – Managing Director, President & CEO, Honda Motorcycle & Scooter India said, “We are truly elated to reach this milestone in the largest two-wheeler market of India. With versatile demography, the state offers a diversified customer base. As more customers opt for two-wheelers suited to their individual needs, it gives us an opportunity to serve them better with our differentiated offerings across various segments. I would like to thank all our customers in Uttar Pradesh for their continued trust and for making Honda their first choice of mobility on two-wheels.”

With the increasing demand for 2Wheelers, Honda Activa emerged as the most preferred two-wheeler model. Marking a strong presence across the state are Honda’s 670+ touchpoints (including dealerships, authorized service centers and best deal outlets) which offer a top-notch service experience as well as a world-class two-wheeler line-up of scooters & motorcycles for customers to choose from.

HMSI continues to delight customers in Maharashtra with its dynamic range of scooters comprising of 4 models namely Activa 6G, Activa 125, Dio & Grazia 125. Parallelly, in the motorcycle category the company offers 8 exciting models across 110cc (CD 110 Dream & Livo), 125cc (SP125 & Shine), 160cc (X-Blade & Unicorn) and 180-200cc (Hornet 2.0 & CB200X) segments along with other special edition models.

Honda’s premium motorcycle retail format is led by the BigWing Topline in top metros and BigWing in other demand centers. While the marquee Honda BigWing Topline houses Honda’s complete premium motorcycle range starting from the newly launched CB300F, CB300R, H’ness-CB350 and its Anniversary Edition, CB350RS, CB500X, CBR650R, CB650R, CBR1000RR-R Fireblade, CBR1000RR-R Fireblade SP, adventure tourer Africa Twin Adventure Sports and flagship model Gold Wing Tour, the BigWing delights mid-size motorcycle fans of Honda.

Taking the market closer to its customers with this new initiative, Honda aims to take the legendary Activa to far-away regions of Kerala for showcasing the ease of access & durability that the scooter provides to its millions of loyal customers in India.

Conceptualized by Tribes communication, the new campaign pays homage to Kerala’s iconic character while resonating with the city’s flowing transportation channels via the backwaters.

Beginning its seven-day voyage ahead of the Onam festival, from Arookutty, Honda’s Floating Boat showroom covered over 15 locations before anchoring at the scenic shores of Alleppey to celebrate the culture and spirit of the state. Noteworthy, the brand campaign registered a record-breaking growth of 41% in online queries and 24% in retail stores with a combined increase of 33% in branded-related inquiries.

It was back in 2001 when Honda 2Wheelers entered the Indian market with the legendary Activa. Gaining popularity with a growing customer base for its products by 2017, Honda had surpassed the landmark 5 lac customers.

Further, as two-wheelers continued to drive India’s growth story, trust on Honda’s reliable products also grew manifolds. Therefore, delighting its valued customers with almost four times the speed, HMSI has now successfully doubled its customers in Jharkhand by adding the recent 5-lac customers in just 5 years.

Noteworthy, with Activa 6G & Shine leading the 2Wheeler demand in Jharkhand, Honda 2Wheelers now gives joy of riding to over 10 lakh two-wheeler customers in the state.

Conceptualized by Hakuhodo Wyng (A unit of Hakuhodo International India), the campaign highlights the nation’s cultural diversity & richness with many languages, regions and ethnicities of India and the role of Activa in people’s lives – especially the youth. It emphasizes on how we vary in other aspects of life, however when it comes to defining a scooter, ‘Activa’ runs synonymously with everyone.

The main film of the campaign has lyrics with words from many regional languages – making it truly diverse – just like this country.

“Conceptualising this campaign was a unique experience – the creative idea was hidden in the brief itself, but to dig it up and to shape it into a full-fledged campaign was a challenge our team took up successfully,” said Mr. Shobhit Mathur, Managing Partner and Creative Head, Hakuhodo Wyng.

He added that, “HMSI wanted to show how Activa has been such an integral part of Indian lives that it has become synonymous with the word, ‘Scooter’. So we gave the campaign a very Indian feel – diverse lifestyle yet similar values, and a common love for Activa!”

Honda Activa Premium Edition Features

The scooter flaunts a golden Honda mark on the front cover with golden garnish, a 3D golden ‘Activa’ emblem, and premium edition stripes on the sides. Thus, announcing its prominent arrival on the streets both from the side and front angles.

Furthermore, the cafe brown hues on the inner covers along with saddle brown seats lend a sophisticated & premium look to the overall appeal of this edition. Elevating its style factor with golden colored wheels, the Honda Activa Premium Edition further sustains the overall tone with blacked out-front suspension & engine cover.

The Honda Activa Premium Edition is available in 3 colour options - Mat Sangria Red Metallic, Mat Marshal Green Metallic and Pearl Siren Blue. As for the pricing, it retails at Rs 75,400 (ex-showroom).

In 2001, Honda began operations with its maiden two-wheeler - the Honda Activa. It took the brand 17 years to delight its first 10 lakh customers in the eastern state.

Delighting its valued customers with more than 3 times the speed, Honda has now successfully doubled its customers in West Bengal by adding the recent 10 lakh customers in the last 5 years.

Noteworthy, with the Honda Activa 6G and Honda Shine leading the 2Wheeler demand in West Bengal, Honda now gives joy of riding to over 20 lakh customers in the state.

Thanking the customers for this landmark feat, Mr. Atsushi Ogata – Managing Director, President & CEO, Honda Motorcycle & Scooter India said, “We are delighted with this milestone in West Bengal state. On behalf of HMSI, I thank our customers in the state for reposing their trust in HMSI’s quality & service. The growth recovery in two-wheeler demand will allow us to serve our customers even better as we make further in-roads into the state with enhanced customer experience. Moving ahead, HMSI’s expanding line of products will continue to deliver on its promise of top-notch riding experience for two-wheeler community.”

While it took Honda 15 years to add the first 5 lakh customers in Odisha, the recent 10 lakh customers have joined the Honda family in just 6 years. Notably, catering to the rising demand for personal mobility with a 32% market share, Honda is now the fastest-growing 2Wheeler brand in the state.

Thanking customers for this remarkable feat, Mr. Yadvinder Singh Guleria, Director – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said:

We are grateful to our customers in Odisha for their continued love and trust in the brand Honda. We remain committed to providing our customers with quality products & after-sales services closer to their place in the state.

With the increasing demand for 2Wheelers, Honda Activa & Shine emerged as the most preferred two-wheeler models. Marking a strong presence across the state are Honda’s 220 touchpoints (including dealerships, authorized service centers and best deal outlets) which offer a top-notch service experience as well as a world-class line-up of scooters & motorcycles for customers to choose from.

Introducing the new Activa 125 Premium Edition, Mr. Yadvinder Singh Guleria, Director - Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “As a true companion for millions of Indians, Activa has catered to the diverse needs of 2Wheeler customers across the country. With the launch of Activa 125 Premium Edition, we are bringing an elegant and premium style complemented by distinctive design cues and colour schemes.”

Further amplifying the irresistible style and elegant looks of Activa 125 Premium Edition are its dual-tone body colour extending from the front covers along with the side panels. Turning heads on the street for its new avatar, the premium edition comes with a black engine along with a black front suspension.

The aesthetically designed LED Headlamp not only accentuates the dual-tone colour but also lends a sleek & bold statement to the legendary scooter. Further stylizing the scooter with body-coloured grab rail and premium graphics combined with the stylish tail lamp having Activa 125 embossing gives the scooter an elegant rear stance.

The Activa 125 Premium Edition is available in 2 dual tone-colour options - Pearl Amazing White with Matte Magnificent Copper Metallic and Matte Steel Black Metallic with Matte Earl Silver Metallic. It is excitingly priced at INR 78,725 for Drum Alloy & INR 82,280 for Disc variant (ex-showroom, Delhi).

'Aap aur Activa - India Ke Do Pahiye' is a film conceptualised by Taproot Dentsu (a Dentsu International division) that celebrates the never-give-up spirit of Indians who are resuming their routine life, this time with hope, more confidence and their trusted companion Honda Activa.

Speaking on the campaign, Mr. Yadvinder Singh Guleria - Director, Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said:

The campaign emphasizes India’s Diversity, Equality & Inclusivity in taking the nation forward amidst the challenges of the new normal post-pandemic. The idea was about “We, not Me” - showcasing how just like Activa, the nation & its active people together - “India ke 2 Pahiye”, are the two wheels of progress.

He further added, “The film salutes the spirit of all active Indians as they stand united to overcome these challenges. Ushering in the wave of positivity, the film showcase how each one of us in our own capacity, represent the resilience, determination and dedication with which our country is emerging stronger. In this journey, as a true & trustworthy mobility partner, Activa – the highest selling scooter brand in India, symbolises ‘India Ke Do Pahiye’ delighting millions of Indians.”